[mythtv-users] The Heidi Game: Why TV stays on the sports program

Brian J. Murrell brian at interlinx.bc.ca
Wed Nov 2 19:37:12 UTC 2011


On Wed, 2011-11-02 at 14:53 -0400, Phil Bridges wrote:
> "CBS enjoyed a 9.1 rating from 7:00-7:30 (New England at Pittsburgh),
> and 60 Minutes (airing 30 minutes late) averaged a 4.2 rating"

An unfair comparison for a number of reasons.  The first is that it's
not considering how many people didn't watch 60 Minutes when they found
out it was not on at 7PM when they expected it to be and just watched
their second choice show at that time and additionally chose not to
switch away from that program in mid-showing to catch 60 minutes late?

The second problem is that you need to add the non-overlapping share
rating from all of 60 Minutes, The Amazing Race, The Good Wife and
whatever runs after that on a night where those shows are not running
late (for the same reason as above).

The reason you need to add the non-overlapping share ratings of all of
those programs is that all of those programs represent the viewers who
are being inconvenienced by the overrun.

CBS simply needs to stop trying to have their cake and eat it too.

b.




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